How much does a logo cost? It’s a question that has plagued the logo designer more than it has the client. Do you charge less if it’s a minimal logo? Do you charge more if you think it’s going to be complex? Fixed rate or hourly rate? These are pressing questions we ask ourselves as designers trying to make our mark in the industry.
One thing that rings true is that if you’re attracting clients looking for a cheap logo, it’s because your work doesn’t look expensive. I’ve been down that path, and the only way to attract high paying clients is by improving your skills, practising everyday, research videos and tutorials, and look at how the professional showcase their work.
If you want to learn more on logo pricing, checkout LogoCore’s Logo Design Masterclass, which covers the subject.
Do you know of any videos pertaining to the logo pricing subject? If you do, leave them below in the comments section!
Promoting great logo design.